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Web 3 and Crypto in France and Europe: Continued Adoption and Growth of the Sector (2024 Edition)

Adan (the Association for the Development of Digital Assets), KPMG France, and Ipsos have just unveiled a new study on the French appetite for crypto-assets and Web3. Delubac & Cie was pleased to partner once again in the execution of this analysis.

Conducted for the third consecutive year, this study reveals the democratization and ever-growing interest of the French and Europeans in digital assets. NFTs are also gaining significantly in popularity.

  • 12% of French people own crypto-assets (up from 9.4% last year), and 15% have owned them at some point. The majority of crypto-asset holders already possess traditional financial products and see this new asset class as an opportunity for diversification.
  • The bank emerges as the preferred contact for French people who want to buy, sell, and store crypto. More than 20% choose a banking intermediary over self-custody. 23% of French people even say they are ready to switch banks to access crypto services.
  • For Web3 sector companies, finding banking partners remains complex for more than half of those surveyed (57%).

It’s no secret that our Corporate Banking division supports Web3 companies in their development projects through a comprehensive banking offer and expert commercial teams.

At the presentation of the results held at the Ministry of Economy and Finance on March 19, 2024, Joël-Alexis Bialkiewicz, managing partner at Delubac & Cie, spoke about the opportunities and challenges in the field.

Some see a contradiction between our status as a bank and our crypto activity. But since 1924, we have been the bank for those who cannot or do not want to have a bank. […] We take pride in being the bank of the crypto world. We will continue to do what is necessary to ensure that everything permitted by law can never be prohibited by a small number of private actors.

Find below the full speech by Joël-Alexis Bialkiewicz at the Ministry of Economy and Finance.